Marketing Workbook for Nonprofit Organizations: Mobilize People for Marketing Success

Marketing Workbook for Nonprofit Organizations: Mobilize People for Marketing Success

by Gary J. Stern Vincent J. Hyman Rick J. Peterson
Retail Price: $34.95
Discounts up to 20% based on volume
$30.41 12% off
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Product Details
Version:
ISBN:
9780940069107
Publisher:
Fieldstone Alliance
Publication Date:
August 01, 1997
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Minimum Order Quantity: 25
Overview
A new companion volume to the author's first workbook, this title shows marketing professionals how to put together a successful promotion campaign based on the most persuasive tool of all: personal contact. It shows how to mobilize your entire organization, staff, volunteers, and supporters in a focused, one-to-one, marketing campaign, using complete, easy-to-follow steps and worksheets, helpful for any size organization.