Give Your Speech, Change the World: How To Move Your Audience to Action by Morgan, Nick

Give Your Speech, Change the World: How To Move Your Audience to Action by Morgan, Nick

by Nick Morgan
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ISBN:
9781591397144
Dimensions (WxH):
5.5 x 8.25
Publisher:
Harvard Business School Pr
Publication Date:
February 28, 2005
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Overview
Do you remember the topic of the last speech you heard? If not, you're not alone. In fact, studies show that audiences remember only 10% to 30% of speech or presentation content. Given those bleak statistics, why do we give speeches at all? We give them, says communications expert Nick Morgan, because they remain the most powerful way of connecting with audiences since ancient Greek times. But as we've evolved to a more conversational mode of public speaking, thanks to television, we have forgotten much of what the Greeks taught us about the nonverbal aspects of speech-giving: the physical connection with audiences that can create an almost palpable emotional bond. Morgan says this "kinesthetic connection" comes from truly listening to your audience—not just with your brain but with your body. In this book, he draws from more than 20 years as a speech coach and consultant, combining the best of ancient Greek oratory with modern communications research to offer a new, audience-centered approach to public speaking. Through entertaining and insightful examples, Morgan illustrates a 3 part process—focusing on content development, rehearsal, and delivery—that will enable readers of all experience levels to give more effective, passion-filled speeches that move audiences to action.
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Other Books by This Author
No Sense of Humor: Quest for the Title: Part Two by Morgan, Nick
Power Cues: The Subtle Science of Leading Groups, Persuading Others, and Maximizing Your Personal Impact
Can You Hear Me?: How to Connect With People in a Virtual World
No Sense of Humor: Quest for the Title by Morgan, Nick